Google Likely To Layoff 30,000 Employees Post New AI Innovation

Google, the search engine giant, has planned to focus on using AI in organisations. The company is increasingly focusing on AI advancements with the inclusion of Google Bard and Gemini. Moreover, the company is also focusing on implementing AI internally in business organisations, which can lead to the most feared thing becoming a reality, i.e., Humans being replaced by AI in the offices. Google plans to lay off 30000 employees across the company's various ad sales departments.

As per the comments made by Sean Downey, the head of advertisement sales in the US, Google plans to re-organise the advertisement departments; however, it did not mention any layoff plans for now.  The report also showed that. AI is ready to make a significant shift in the business operations of organisations, which may result in job cuts in the company.  The restructuring of the business operations is generally focused on the advertisements sales team as the company is researching and exploring the benefits of using AI to increase the efficiency of the business.  

In May 2023, Google introduced the new AI-powered advertisement, "natural-language conversational experience within Google Ads, designed to jump-start campaign creation and simplify Search ads." The AI tool used by Google can scan the website and "generate relevant and effective keywords, headlines, descriptions, images, and other assets." It makes the Google ad chatbox part of both sales and design. 

The use of AI in customer care activities at Google will directly impact the company's human jobs. As per different reports, the company plans to streamline its total workforce, including the layoff of employees and providing new job roles to the employees working with various overseas partners.  It has also been noticed that differnet job openings are actively being taken over by the Atomayed productivity tools of Google.  In the past, Google has fired around 120000 employees at the beginning of the year. On these layoffs, the CEO of Google, Sundar Pichai, said, "This has been a challenging time for any organisation. At Google, we have not faced a comparable juncture in 25 years. We recognised that if we had not taken action, it would have led to more adverse outcomes. It would have significantly burdened the company, particularly amidst the global shifts we've witnessed this year.”